NEW YORK–(BUSINESS WIRE)– Optimism among small business owners is on the rise. More than half (56%, up from 48% last fall) have a positive outlook on business prospects over the next six months, according to the American Express OPEN® Small Business Monitor, a semi-annual survey now in its...
read moreNEW YORK, NY–(Marketwire -04/09/12)- The Sentiment Analysis Symposium announced today that there will be more than two dozen speakers at the May 8, 2012 event in New York City. Among the featured speakers will be the American Red Cross, American Express, the Wall Street Journal, Toluna and Kraft Foods. The Sentiment Analysis...
read moreCHICAGO, March 16, 2012 /PRNewswire/ – Small Business Saturday, a unique cause marketing campaign created by American Express, was awarded the 2012 Super REGGIE; the highest honor in American integrated marketing. Marketing agencies Digitas and Crispin Porter + Bogusky shared in the honor which also makes the campaign...
read moreNEW YORK (MainStreet) — What’s happening in small business today? 1. Three reasons why LinkedIn is a good idea for your business. Facebook and Twitter may be the first Web sites that come to mind when thinking about social media, but there are benefits to having a LinkedIn profile as well. While the site has mostly...
read moreNEW YORK (MainStreet) — What’s happening in small business today? 1. The U.S. Postal Service’s planned cuts worry small-business owners. The millions of sole proprietors running operations that rely on inexpensive shipping could face a new reality as the U.S. Postal Service implements its planned cost-cutting...
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