How to Focus Your PPC Analysis & Optimization

PPC managers, as a rule, are completely swamped. But that doesn’t mean we can’t also increase productivity when managing campaigns. One core tactic to get more done when managing PPC is to achieve a zen-like state of focus when analyzing data. The more focused your analysis and optimization is, the faster you can manage...

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Left Brain DGA Adds Optimization and Sales Enablement to Marketing Automation for Demand Generation

REDWOOD CITY, Calif.–(BUSINESS WIRE)– Left Brain DGA, a Silicon Valley-based Demand Generation Agency, announced the expansion of its agency services by adding Analytics Optimization and Sales Enablement practices. David Raab will lead Analytics Optimization and Melanie Erickson will ...

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Flash Networks Takes Harmony Optimization and Monetization to the Cloud

HERZLIA, Israel, Feb. 22, 2012 /PRNewswire/ — Flash Networks, the leading provider of mobile Internet optimization and monetization solutions, announced today that its Harmony Mobile Internet Services Gateway optimization and monetization are available as cloud-based solutions. By shifting resources, such as application...

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Telenity Introduces Location-based 3G Network Optimization Solution

MONROE, Conn., Feb. 22, 2012 /PRNewswire/ – Telenity (www.telenity.com), a leading provider of location based services, social media, mobile marketing, service delivery, and messaging platforms and solutions, today announced the launch of Canvas® SmartCoverage™, location-based 3G network coverage and capacity planning...

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Silver Peak to offer free, downloadable versions of WAN optimization products

Network World - After watching customers continually download and install one of the vendor’s free, limited products from the company website, Silver Peak CEO Rick Tinsley was interested to see how they would respond to the same access to its more advanced products. That idea gave birth to the Virtual WAN Optimization...

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HistoRx Earns Patent on Quantitative Immunoassay Optimization

BRANFORD, Conn., Feb. 21, 2012 /PRNewswire/ – HistoRx, the leader in quantitative immunohistochemistry (IHC), advances its proprietary position in measurement of biomarkers in tissue through today’s issuance of US Patent 8,121,365 protecting the company’s “Methods and systems for determining optimal...

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